Transmec Group Brand identity
CORPORATE
PROJECT
Brand identity
CLIENT
Transmec Group
WHAT WE DID
Creative direction
Copywriting
Branding
YEAR
2025
TRANSMEC Group, an international player in the transport and integrated logistics sector, has entrusted VENTISETTE Digital with the redesign of its corporate identity.
The new visual identity represents the brand through a concept inspired by travel, understood as a metaphor for a rich, flexible and bespoke journey. The new graphic language is centred on the Group’s logo, from which a distinctive texture has been developed that elegantly and understatedly conveys the complexity of the services offered.
A dynamic visual system that illustrates the connections, collaborations and synergies that coexist within the Transmec Group, transforming the idea of movement into a distinctive and recognisable feature of the new brand identity.
The concept is inspired by the theme of travel in its broadest sense: a rich journey, tailored to every need.
In this slide in particular, we see how travel can be represented in a more or less concise manner and in a variety of forms.
