Valvenosta
PROJECT
Virtual Platform
CLIENT
Valvenosta
WHAT WE DID
UI/UX design
Web Design
Web Development
YEAR
2017
VI.P. – leader in the production of apples in Europe – turned to Ventisette Digital for structure a dedicated engagement activity to the Val Venosta distribution network, one of its most recognized brands.
Thus was born Friends of ladybugs, one online platform developed by Ventisette Digital that integrates different mechanics of distinct engagements for Wholesalers and Retailers to involve the two targets throughout the entire calendar year.
DIGITAL ENGAGEMENT B2B
The platform
A platform dedicated to two different types of users, Wholesalers and Retailers, who find in the chromatic difference an immediate reference to their own category. Two distinct navigation paths that accompany the user to their dedicated activities.
Points collection
Dedicated to the world of wholesalers
In this area, the wholesaler can access his account and view the “ladybug points” corresponding to the purchase of Val Venosta apples, consult the prize catalog and, just like in an e-commerce, fill his trolley with prizes he wants to receive using the “ladybird points” collected as currency. The “ladybug points” are calculated automatically by the system thanks to the recognition of the wholesaler’s company data.
A CONTEST DESIGNED FOR RETAILERS
Upload your invoice and win!
A classic draw contest that gives the retailer the chance to win one of the 180 cards worth 50 euros up for grabs. Based on the kg of apples purchased and shown on the invoice, the Retailer can in fact try his luck and participate in the draw several times.
Photo contest to keep playing
In this photo contest, the Retailer can show all his love for his shop through a photo! A jury will award the 10 shots of the best set-ups, and the selected photographers will be awarded 500 euros of Val Venosta products.
ADMINISTRATION PANEL
Back-end<br>
An administration area has been created in which the admin of the initiative can synchronize the purchase file and send a notification email to both subscribers and all those who have purchased apples but have not yet completed the registration.
ACCESS PROTECTED BY THE OAUTH 2.0 SYSTEM
Security
To guarantee the security of the process, APIs have been created with access protected by the OAUTH 2.0 system to allow automatic loading of the purchase file only to authorized users.