From day-by-day support in adapting graphic assets and promotional formats to the launch of new collections, through to creative support in developing communication for retail moments such as sales or Black Friday, as well as for store reopenings and ad hoc line launches — adapting for the stores the idea provided by the Brand’s team for in-store communication.
Champion was born in 1919 from the desire to push beyond one’s limits and celebrate sport in all its forms. Today, more than a century later, it is a symbol of heritage and innovation: its quality sportswear and activewear continues to inspire new generations, combining iconic design, cutting-edge materials and the strength of a timeless history.
